Master Management et Stratégie en Hôtellerie-Tourisme-elearning
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Master’s Years 1 & 2 Hospitality and Tourism Industry Management (MSHT) (E-Learning)

Master’s Years 1 & 2 Hospitality and Tourism Industry Management (MSHT) (E-Learning)

This program is also available as a face-to-face course. Click here for more details.

The Master Hospitality and Tourism Industry Management (MSHT) e-learning trains future managers for the tourism industry. Graduates will be able to work in France or abroad as executives in tourism, the international hotel industry or the hospitality sector.

The program has been certified as a “French Program of Excellence in Tourism” by the CFET (Conference of Programs of Excellence in Tourism).

The program focuses on professions with significant recruitment opportunities and career advancement (hotel managers, management executives, revenue managers, consultants, marketing or public relations managers in the hospitality industry, directors or advisors at national or regional tourism boards, hospitality management consultants, hotel marketing or public relations managers, executives or advisors at national or regional tourism boards, hotel management consultants, e-tourism specialists, sustainable tourism project managers…).

This program is in partnership with AUF-IFIC.

MOMA

Why choose Montpellier Management?

  • A wide range of training courses, with around fifty courses ranging from license to doctorate and leading to state diplomas.
  • Student support systems, including tutoring sessions, tutorials and access to online resources.
  • Dynamic professional integration thanks to multiple initiatives: expert interventions, internships, work-study programs, ResUM network, etc.
  • Research of excellence focused on businesses: 90 teacher-researchers, 5 research teams and 11 chairs.
  • A strong international dimension with more than 65 destinations spread across more than 25 countries.
  • Duration
  • Certification
  • Level
  • Location
    Online
  • ECTS credits
    300 crédits

Targeted people

The Master MSHT is ideal for those who wish to specialize in strategic management within the hospitality and tourism sector. This program equips students with essential skills in management, project management, revenue management, business models, geopolitics, digital strategies, sustainable tourism, management control, customer experience and tourism.

Application requirements

The Master 1 & 2 Hospitality and Tourism Industry Management (MSHT) e-learning is one of the master’s degrees in the field of Management and Strategy (mention Strategic Management). Students can join this program in the first or second year.

The Master 1 is open to students who hold a bachelor’s degree, a BUT, a business school’s degree or a three-year degree (BAC+3) recognized as equivalent upon completion of 180 ECTS credits. Pre-selection is based on the application, academic or professional qualifications and background.

The Master 2 is open to:

  • Holders of a four-year degree in a equivalent field, validated by the completion of 240 ECTS credits.
  • Directly to students holding the M1 Hospitality and Tourism Industry Management (MSHT) e-learning from Montpellier Management. For other applicants: the initial screening is based on the application materials, taking into account academic credentials and professional background.

If you are enrolled in continuing education, please visit this page.

Duration and rythm

The master’s program lasts two years, from M1 to M2. Students can enter the master’s program in the first or second year.

Objectives

The Master Hospitality and Tourism Industry Management (MSHT) e-learning provides the essential skills needed to work in management positions in an international environment. The MSHT program trains students to manage teams, supervise and control organizational activities, develop new market opportunities and design new products.

 

Program

SEMESTRE 1 (30 ECTS)

UE1 – Définir et piloter la stratégie 1 (14 ECTS)

  • Management stratégique fondamental (3 ECTS)
  • Transformation digitale (4 ECTS)
  • Décisions financières (3 ECTS)
  • Contrôle et pilotage stratégique (4 ECTS)

UE2 – Conduire un projet dans un cadre collaboratif (5 ECTS)

  • Project Management (en anglais) (4 ECTS)
  • Informatique (TOSA) (1 ECTS)

UE3 – Communiquer à l’international

  • Anglais de spécialité

UE4 – Gérer les contextes professionnels complexes (11 ECTS)

  • Business model (4 ECTS)
  • Revenue management (3 ECTS)
  • Management & international strategy (4 ECTS)
  • Revue de la littérature

SEMESTRE 2 (30 ECTS)

UE5 – Définir & piloter la stratégie 2 (9 ECTS)

  • Géopolitique et stratégies (3 ECTS)
  • International Development HT (english course) (3 ECTS)
  • Stratégies digitales & référencements (3 ECTS)

UE6 – Gérer les contextes professionnels complexes 2 (10 ECTS)

  • Business Plan (2 ECTS)
  • Tourisme durable (3 ECTS)
  • L’entreprise connectée (2 ECTS)
  • Cost Control (3 ECTS)

UE7 – Analyser les situations professionnelles (11 ECTS)

  • Stratégie d’optimisation des stocks (3 ECTS)
  • Méthodologie du mémoire
  • Mémoire (8 ECTS)
  • Problématique théorique et empirique

UE8 – Communiquer à l’international

  • Anglais de spécialité

SEMESTRE 1 (30 ECTS)

UE1 – Concevoir et créer des projets HT (10 ECTS)

  • Droit du travail
  • Tourisme et territoire
  • Ethique des affaires
  • Stratégie de financement

UE2 – Manager les organisations du secteur (10 ECTS)

  • Management multiculturel
  • Qualité de services
  • Marketing des services & expérience client

UE3 – Contrôler et piloter les organisations du secteur (10 ECTS)

  • Diagnostic financier des groupes HT
  • Contrôle de gestion sociale
  • USALI & Revenue Management
  • Valorisation des résultats

SEMESTRE 2 (30 ECTS)

UE4 – Développer les organisations (12 ECTS)

  • Plateforme & innovation (4 ECTS)
  • Analyse sectorielle (4 ECTS)
  • Development strategy

UE5 – Piloter son projet professionnel 1 (4 ECTS)

  • Communication interpersonnelle (2 ECTS)
  • Qualité de vie au travail (2 ECTS)
  • Hot Topic conférences

UE6 – Piloter son projet professionnel 2 (14 ECTS)

  • Méthodologie du mémoire
  • Mémoire
  • Diffusion et communication de la recherche

Access conditions

To apply for a Master 1 or a Master 2, go to AUF website.

To find out the application periods and access the website, click on the red “Apply” button.

Tuition fees

Master’s degree: €254 for the 2025/2026 academic year (this fee includes degree fees, tuition, and university library membership).

AUF registration fees (AUF registration fees include the University of Montpellier registration fees): Find the rates on the AUF website. Registration fees vary depending on the program.

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